Fit3D: Revolutionizing Body Composition Analysis

At Fit3D, we believe progress should be visible, measurable, and accessible to everyone. That’s why we’ve reimagined body scanning from the ground up.
A collage of WAIR employees waving at the camera

We're on a mission to revolutionize the fashion retail industry.

At WAIR, we visualize a future where shoppers no longer need to worry about selecting their size when shopping online; a future called sizeless commerce. Our team of visionaries and innovators is committed to bringing eCommerce apparel brands the solutions needed to make this vision a reality.
Careers
2012
Founded
80+
Countries
4M
Scans Taken
3.5k
Scanners
Deployed

The “Real” Story

Greg Moore’s mother was undergoing a weight loss program and didn’t think anything was working. She told her son she was ready to give up. So Greg got to work—and built a better way to see results. That moment sparked the creation of Fit3D, and since then, we've been focused on helping people visually understand their progress.

The Evolution of Fit3D

2011
Women in a 3D body scanner
2011
Greg's mother quit her weight loss program as her weight stopped dropping (while body shape was changing) and Greg started building Fit3D.
2013
Blue Worldwide map with 3D bodies
2013
Fit3D V1 was born and captured a full 3D body scan and processed >200 body measurements
2015
Body avatars used for sizeless commerce
2015
Fit3D launched V2 and began expanding internationally and operated in more than 5 countries
2017
Rhone eCommerce site powered by sizeless commerce
2017
Fit3D launched V3, deployed over 750 units and worked with leading researchers to develop 3D body composition algorithms.
2019
Vineyard vines ecommerce page powered by sizeless commerce
2019
Fit3D launched V4, deployed over 2,000 units and topped 1.25 million 3D body scans.  Fit3D also deployed posture analysis.
2021
Shefit ecommerce page powered by sizeless commerce
2021
Fit3D launched V5, deployed over 3,200 units and topped 2.35 million 3D body scans.  Fit3D is now serving clients and users in 57 countries.
2022
Shefit ecommerce page powered by sizeless commerce
2022
Fit3D launched v6 and will top 3 million 3D body scans.
2024
Shefit ecommerce page powered by sizeless commerce
2024
Fit3D Launches SNAP.  A mobile scanning solution years in development to bring scanning to a broader audience.

Beyond Body Composition


A New Era: From Composition to Morphology

Bioelectrical Impedance Analysis (BIA) has been around for over 50 years—and while it helped introduce the concept of body fat percentage to the masses, it's based on outdated science and rough estimates. The fitness and health industries have changed dramatically since then, yet many businesses are still relying on the same decades-old tools.

At Fit3D, we believe it’s time for something better.

People don’t join gyms or invest in health programs just to get a body fat number—they want to see change. They care about how they look, how their clothes fit, and how their shape is evolving over time. That’s why we focus on Body Morphology—the visual, measurable changes in body shape that truly reflect progress.

This are the tools that help Gym Operators grow their revenue. It's about focus.

Our tools don’t just tell you what changed; they show you where and how. It’s more motivating, more meaningful, and more modern.
To see what this looks like, check out our Product Page.

We Build for Operators

From flagship studios to fast-growing franchises like Equinox, F45, Crunch, D1, and more—we design our technology around your business.And we stand behind it with the service and support you expect from a company that treats your success as our own.

Two Approaches. One Mission.

At Fit3D, we believe every fitness business deserves access to powerful progress tracking—whether you run a boutique studio or a flagship facility.

1. SNAP by Fit3D – Scalable, Affordable 3D Body Scanning

SNAP is our flagship solution for most operators. It’s a lightweight, app-based 3D body scanning system that runs on Android tablets—no bulky hardware or complex setup required. With minimal startup costs and a fast setup process, SNAP is built to help small studios, franchises, and wellness providers scale visual tracking into their business quickly and affordably.

2. ProScanner by Fit3D – High-Fidelity Scanning for Premium Facilities

For high-end gyms, corporate wellness centers, and clinical environments that require maximum fidelity, we offer the Fit3D ProScanner. With multi-camera depth sensing and precise measurement capture, the ProScanner is ideal for businesses that need the most accurate 3D body composition analysis available, combined with enterprise-level dashboards and API access.

Meet the team

Here we are! We look forward to working with you.

Greg Moore
Greg Moore
Greg Moore
CEO of WAIR
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Tyler Carter
Tyler Carter
Tyler Carter
CTO of WAIR
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Patrick Donelly
Patrick Donelly
Patrick Donelly
VP Business Development | Data Collection
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